When trying to rent or sell a house that is vacant in the local real estate market, virtual staging can be very helpful. This new service, offered by Ilaria Baron of the Corcoran Group, starts at just $49 per room. The virtual service is offered to clients worldwide, and transforms an empty room into an attractive space by adding realistic-looking computer generated décor.
Vacant properties can be harder to sell quickly and for the best prices, because not enough home buyers are able to visualize the potential of an empty space. When furniture is added, it helps them to appreciate the property in a new light. Ilaria compares home shopping to online dating, noting that if the photos on a profile aren't attractive then there is likely to be little interest. Many real estate firms are now beginning to appreciate the benefits of virtual staging, as more home buyers turn tot he internet for research.